The course that teaches kids what school never does.
Five modules. Real financial education. Real business skills. An AI thinking coach that actually makes them think. And a business they build themselves from the ground up.
Per child. Each child needs their own account.
Your AI thinking coach. Always asking the right questions.
Why Get In Early?
Lock Your Price
The course is $99 for early access families. When all five modules are complete this price increases. Lock it in now and pay less. Forever.
First In
Early access families get into the course before the public launch. Your child starts building while everyone else is still waiting.
Shape the Course
Early access families get a direct line to us. Your feedback influences what we build next. You are not just a customer. You are part of how this gets made.
Reserve Your Spot
Early access closes when we hit capacity.
Your Learning Journey
5 modules. 15 units. From first idea to launch.
Money Fundamentals
Learn how money works, where it comes from, and how to use it wisely.
- What is Money?
- Needs and Wants
- How Do Adults Make Money?
The Entrepreneurship Journey
Go from employee mindset to entrepreneur mindset and find your business idea.
- Entrepreneurship vs Employment
- Products vs Services
- Business Ideas
Building Your Brand
Create your brand identity, business name, and logo with AI-powered tools.
- Brand Identity
- Business Naming
- Logo Design
Igniting the Spark
Learn how to create or source a product, deliver great customer service, and market your business.
- Creating and Sourcing Your Product
- Customer Service
- Marketing Your Business
AI for Kidpreneurs
Discover how AI works and how to use it as a powerful business tool. Kids learn to prompt, create, and build with AI.
- What is AI and How Does It Work?
- Using AI as a Business Tool
- Build with AI
Every module includes interactive activities, reflection exercises, and AI-powered tools that generate real outputs for your child's business.
Kids learn by doing. This course makes them do it for real.
Kids in Business is a digital entrepreneurship course built for kids aged 9–16. It's not theory. It's a structured journey through money, business ideas, brand building, product creation, customer service, and marketing with interactive activities at every step.
By the end, your child will have a business name, a brand identity, a logo, a product or service defined, a marketing strategy, and the confidence to go sell it.
If they want to sell at a real KidsMart market they can. KidsMart is optional and perfect for kids with physical products or services. Many Kids in Business students launch online businesses, digital products, or services that never need a physical market stall.
And throughout every unit, Spark, their AI thinking coach, asks questions, challenges assumptions, and makes sure your child is truly learning, not just clicking through.
How it works
Reserve once, access forever
One payment of $99 locked in for early access families. Pay at launch end of July 2026. No payment today.
Learn through stories and activities
Each unit opens with a short video from Matt, your child's mentor, then follows Jasmin, Adam and Jordan through real business decisions in an interactive story. Your child watches, reflects, and builds. Drag and drop activities, quizzes, budget calculators, and AI-powered generators at every step. And Spark, their AI thinking coach, is there throughout. Asking questions. Pushing thinking. Making sure nothing just washes over them.
Build a real business
Every module builds toward something tangible. By the end your child has a brand, a product, and a plan.
Real kids. Real results.
My daughter is 8 and after working with Monica and Fay she has decided to become a baker. She bakes cupcakes at home every day after school. We opened her an Instagram account and she has orders coming in at least 5 times per week. She handles the orders herself, keeps track of ingredients and their cost and I help her with shopping and packing. She provides her own customer service and has a stellar reputation already. I can't believe she's doing all this at 8 years old.
My son is 11 and has been working with Monica and Fay for a month. In that time, my son was shown how to source products, how to sell them and they even taught him how to maintain his records and keep track of things. He now has his own supplier accounts, is selling items and is actually making his own money.
Monica helped my son come up with a business idea based on his interests. She showed him how to make it happen, taught him how to come up with a business name and even guided him through designing his own logo. He is now ready to start promoting his business. He's 11 years old. Highly recommend Kids in Business.
Built by people who've done it.
Kids in Business started as a real market. Not an idea on paper an actual event with 62 kids running stalls, counting their own money, and walking away with hundreds of dollars they earned themselves.
Our founder's 7 year old daughter made $700 in a single day selling natural soaps and balms she made herself. She was a kid. That moment is why this exists.
We ran markets for years. They worked. Kids got it immediately, the confidence, the skills, the pride of earning their own money. But the workload was unsustainable without the right systems behind it.
So we built the systems. The course. The platform. And now the markets are coming back, bigger, smarter, and open to communities across Australia.
Monica Catalinac, Co-Founder
Want to sell at a real market? KidsMart is for you.
Sell at a real KidsMart market if you want to. Perfect for kids with physical products or services. 40 to 60 stalls. Kids making up to $1,500 in a single day. Real customers, real money, real confidence.
KidsMart is optional. Many Kids in Business students launch online businesses, digital products, or services that never need a physical market stall.
If you want to run a Kids in Business market in your area, we want to hear from you.
One course. One payment. No subscription.
Launching July 2026. Early access price $99 per child. Full price $170 per child from launch.
- 5 modules, 15 units of structured curriculum
- Interactive activities built into every unit
- AI-powered brand identity, business name, and logo tools
- Market Sales Record to track real earnings
- Optional KidsMart stall profile if you want to sell at a real market
- Instant account creation on purchase
- Access on any device
Per child. Each child needs their own account.